An industry thought leader
At Cavanaugh, stewardship through innovation is more than a tagline – it’s the way we work together to reduce waste and make smart infrastructure investments that support safe, sustainable supplies of water and energy for our growing world. What you do matters to many people – and we help you do it as effectively and cost-efficiently as possible.
Incorporated in 1995, Cavanaugh is a consulting firm that develops innovative solutions and programs that optimize water efficiency and waste-to-energy. We maintain our headquarters in Winston-Salem, North Carolina and satellite offices throughout the state, each offering our full range of services.
Cavanaugh has developed a culture of balance that focuses on the associate – the gifts that they have been given, and the families that they are a part of. As a team we truly live a culture of communication through our one-to-ones with each other and active listening that transcends to our clients. Fortunately, we have grown from a feeling of needing opportunities to work on to a position of evaluating if we are the right fit for the wonderful opportunities that come our way. The firm partners and the associate team truly understand the higher purpose going on here and our responsibility to use our gifts in a way that promote stewardship and bring hope and light to others.
The Cavanaugh Score
Cavanaugh is a firm that truly lives our mission of cultivating stewardship of our earthly resources through our innovation. To guide our actions, we have developed the following yardsticks by which we are measuring success:
Over the last several years we have guided our firm’s focus on the stewardship of our earthly resources through innovation. While this has been an overall focus, we have not proactively evaluated the projects we accept and complete exclusively through this lens. To assure our work is in alignment with this goal, the Partners developed the Cavanaugh Scoring System that allows the ranking of each opportunity based on Innovation, Stewardship and Impact. Our “Cavanaugh Score” allows us to evaluate each new opportunity and ongoing partnered relationship on its impact, ability to promote stewardship through innovated solutions, and providing safe, sustainable supplies of water and energy for future generations. As we start 2014, the current work in progress Cavanaugh Score is 2.7. We have established a goal for 2014 to elevate the Cavanaugh Score to 5.0. Our plan is to escalate the average to at least 7.0 by 2016. The purpose of this goal is to provide validation, both internally and externally, that we are leaders in stewardship of resources through innovation.
The Path Ahead
In reviewing our current and recent project list, it is apparent that our primary market focus for these services centers around North Carolina (naturally) and expands organically to the neighboring states of South Carolina, Tennessee, Virginia, and Georgia. While we have made great strides in the expansion of our reach in the United States, for us to lead and inspire stewardship through innovation, we must expand globally.
Expanded global reach in the Water Efficiency industry means that we will continue our efforts to increase awareness in the United States; and have identified the European Union as the next, most beneficial place for expanding our impact. The next step includes building upon existing relationships stemming from past work completed by our firm in these geographic areas. Our goal in 2014 is to engage in Water Efficiency projects in this region that will lead to adoption of water efficiency standards throughout the European Union. In future years, we will look to expand these efforts to other countries and continents.
In the Waste-to-Energy industry, the greatest opportunity in the near term is located domestically. We will continue to expand our reach in areas where the production, processing, and preservation of food are of great importance, and the best management practices relating to agricultural wastes leads to the recycling of organics. The creation of an energy product, in the form of biogas or synthetic natural gas, has been identified as a primary focus for our prospective efforts. Other key areas include the development of more efficient manners in the management of wastes generated by food production and processing activities, as well as inorganic recycling activities. Each of these areas offer the opportunity for our firm to lead stewardship of these resources through innovation. Our goal for 2014 is to expand our efforts in Waste-to-Energy further in the United States as well as to begin to develop a foothold with the European Union for the reasons described above relative to Water Efficiency.
To achieve global impact, we must embrace global communication strategies. Effective, efficient communication of our core values to large prospects and partners will help us share our innovative approaches. We have learned that the direct experiences we have by attending and presenting at conferences, tradeshows, and seminars provides us an opportunity to interact with a large number of people in a short amount of time. Thus, in 2014, we will intensify this effort through a well-developed strategic plan for participation in the seminars and conferences that provide maximum opportunity to learn from others, and share ideas and visions for better stewardship of our earthly resources for tomorrow.
Often times, the creative thought that we bring helps to bring buried infrastructure in full focus and wasted resources – water losses and bioenergy – into clarified thought and strategies for addressing that move it beyond “we need to do this” and deliver upon “we are doing this.”